Cosine and StayinFront RDI Enter into Strategic Partnership


StayinFront Retail Data Insight (RDI) is delighted to announce its strategic partnership with Cosine.
Cosine has been one the of the UK’s leading field sales and marketing agencies since its launch in 2005 and their Data Led Sales approach to developing field strategy and measuring activity has been instrumental in its success.

Ron Temperley, Managing Director, StayinFront RDI said: ‘We’ve known Cosine for 6 years and have discussed how our outsourced analytics service, which provides regular performance reporting, opportunity analysis and compliance alerts for all the major retailers, could add another dimension to Cosines Data Led approach. We’re thrilled to be partnering with Cosine and believe that together we have a unique industry-leading solution for clients that want a maximum return on their field marketing investment.”

Nick Jones, CEO Cosine EMEA, said “In recent year’s brands and retailers have demanded more robust ROI methodology and more actionable insights from their field marketing agencies. Our Business Insights team have led the way in creating intelligent ROI tools. More recently we have wanted to boost this in-house expertise with a partner who can deliver actionable insight generated from retailer Electronic Point of Sale (EPoS) data.”
Together, Cosine and StayinFront RDI, offer FMCG brands the optimum solution to increase sales and reduce costs. Our unique ROI tracking portal shows clients’ their Field Marketing ROI in granular detail – right down to an individual action performed on a SKU in a specific store.

About Cosine: Cosine is an award winning field and experiential marketing agency based in Haddenham, Buckinghamshire. Cosine offers a multitude of field sales and marketing services, from field sales and in store sampling through to full experiential marketing campaigns.

Contact Cosine on 01822 296751

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